Twitter partnered with artistic Creators to execute an awareness strategy for the one-day return of Starbucks’ blank red cups and encourage audiences to decorate their own.
Role: Sr. Manager, Brand Strategy
Company: Twitter
Client: Starbucks
Toast the season with the return of @Starbucks #RedCups! #collab pic.twitter.com/OC6ZKnT4KV
— Peter (@PeteHeacock) November 1, 2015
designed this cute @starbucks cup! blank cups are back @starbucks this saturday only. stop by & show me how u decorate yours #redcupart #ad pic.twitter.com/M29mINPH8s
— jesi (@jesiiii) December 16, 2016
So fun designing this @Starbucks cup. Blank red cups are back this Saturday only! Pick up your own & show me what u create! #redcupart #ad pic.twitter.com/KxgMVlWJ0J
— Lily and Val (@LilyandVal) December 16, 2016
You know it's a good time of year when the @Starbucks #RedCups arrive! #collab pic.twitter.com/lIvLlt2JpJ
— yelldesign (@yelldesign) November 1, 2015
Blank red cups will be available in @Starbucks stores this Saturday only. Would love to see what you create with yours! #redcupart #ad pic.twitter.com/C6xSlfIEfx
— Sam Larson (@SamLarson) December 16, 2016
Designed this cup w/ @ditut! Blank cups are back at @Starbucks on Saturday only. Pick 1 up & show us how you decorate yours! #redcupart #ad pic.twitter.com/4XmfXKrTt9
— Pinot W. Ichwandardi (@pinot) December 17, 2016